The Physical Impacts of Advertising | Cambridge Institute for Sustainability Leadership (CISL)

An advertising briefing by Cambridge Institute for Sustainability Leadership (CISL), examines the significant role of advertising in the economy, its environmental impact through the advertising footprint, and the need for the industry to take accountability for its indirect emissions. Recommendations include responsibility acknowledgement, raising awareness, integrating sustainability, adopting innovative measurements, and assuming a leading role in the transformation to a sustainable future.